
Media Coverage
Where the media spotlight shines on the moments that matter

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BIGSABAH Sale 2025 — Taking Your Business Across Markets, Beyond Borders
Waiting was never an option. With a world class facility at our fingertips, we had to put it to work, not just for the venue, but to empower Sabah’s entrepreneurs, boost the wider economy and serve as a catalyst for nation building …
14th August 2025 | BIZ+Leisure

BIGSABAH Sale 2025 — Taking Your Business Across Markets, Beyond Borders
Waiting was never an option. With a world class facility at our fingertips, we had to put it to work, not just for the venue, but to empower Sabah’s entrepreneurs, boost the wider economy and serve as a catalyst for nation building …
14th August 2025 | @MyBusinessEvents

Sabah’s Business Events Industry Scores Big at National Awards
Sabah’s standing in Malaysia’s business events industry received a major boost after the state’s top venues, the Sabah International Convention Centre (SICC) and Sutera Harbour, picked up multiple honours at the Malaysia Business Events Awards (MBEA) 2025.
8th August 2025 | Borneo Post

Sabah on Right Track to be Leading Regional MICE Destination, says Liew
Sabah is on the right track to become a leading destination for the Meeting, Incentive Travel, Convention & Exhibition (MICE) industry following aggressive measures undertaken by the Sabah International Convention Centre (SICC) …
31st July 2025 | The Star

Bigger BIGSABAH Sale Next Year : Organisers
The Sabah International Convention Centre (SICC) has taken up the challenge to hold the 3rd International BigSabah Sale on a bigger scale next year. When contacted, the SICC Chief Executive Officer Datuk Hajah Rosmawati Lasuki’s answer was in the affirmative.
2nd November 2024 | Daily Express

BIGSABAH Sale Beats Target with 40k Crowd
The Sabah International Convention Centre (SICC)’s BIGSABAH Sale, which concluded Sunday, exceeded expectations with some 40,000 visitors. SICC Chief Executive Officer Datuk Rosmawati Lasuki shared that their initial target was 30,000 attendees.
28th October 2024 | Daily Express

GM Klang Perkukuh Kehadiran Di Sabah Melalui BIGSABAH Sale 2024
GM Klang Wholesale City bersedia memperkukuhkan kehadirannya di Sabah dengan menyertai edisi BIGSABAH Sale 2024, yang dijadualkan pada 25 hingga 27 Oktober 2024 di SICC …
22nd October 2024 | BERNAMA

BIGSABAH Sale 2024 – Sabah’s Largest Consumer Event Returns with Global Participation
The BIGSABAH Sale is set to make its highly anticipated return for its second edition from 25th to 27th October 2024, at the Sabah International Convention Centre (SICC). Running from 10:00 AM to 10:00 PM daily …
10th October 2024 | BIZ+Leisure

BIG Deals, BIG Savings at BIG Sabah Sale 2024 @ SICC
The Sabah International Convention Centre (SICC) has taken up the challenge to hold the 3rd International BigSabah Sale on a bigger scale next year. When contacted, the SICC Chief Executive Officer Datuk Hajah Rosmawati Lasuki’s answer was in the affirmative.
14th September 2024 | @MyBusinessEvents
BIGSABAH Sale Secretariat
Sabah International Convention Centre (SICC)
Tanjung Lipat, Jalan Tun Fuad Stephens,
88400 Kota Kinabalu, Sabah, Malaysia.
T: (+6013) 916 1291 • E: info@siccsabah.com
Useful Links
Event Highlights
- BIGSABAH Voice 2025
- Sabah e-Sports Championship Cup 2025
- BIGSABAH Culinary Studio